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Careers

See Yourself at Synthio

Come be a part of a fast-paced, industry leading company! That’s right, Synthio is a popular startup and we are growing quickly. It is important to us to find the most driven and brilliant individuals to join our talented team. Whether you are looking for a role in B2B Marketing, IT, sales, or you just love data- we would love to hear what you have to offer.

 

Think you’ve got what is takes? Join us in a fun, collaborative environment with our friendly team of innovators. We pride ourselves on our company culture. From fun team outings to weekly lunch & learns, to snacks on snacks on snacks, Synthio is engineered to bring out the best in our people.

Demand Generation Manager/Marketing Automation Manager

Campaign Execution

  • Works closely with the CRM, automation tools (Pardot) and creative assets to develop email communication strategy and execution points
  • Creates automated, multi-touch, targeted customer lifecycle digital marketing programs
  • Composes email copy for all email campaigns
  • Serves as project manager to establish key metrics, create review cycle, and drive campaign execution
  • Pulls campaign lists (inside the CRM/MAP/or via the Synthio app) and performs quality assurance checks against the data
  • Makes recommendations around possible customer segments to target
  • Establishes performance metrics across campaigns
  • Delivers campaign reports, dashboard, and other reports on a strict weekly basis
  • Executes campaigns testing to determine best plan of action; including A/B testing and multivariate testing
  • Takes ownership of ALL lead management – inbound/outbound/events/etc
  • Builds out all lead nurture workflows and works closely with Content Manager to gather all necessary creative assets
  • Works very closely with the sales and business development teams to ensure alignment across all campaign initiatives
  • Provides calling/email lists to sales/bdrs to align with marketing initiatives
  • Identifies and documents CRM system and marketing automation functional requirements to expand campaign management capabilities.
  • Runs all PPC campaigns, monitors them daily, and makes recommendations on adjustments (copy, graphics, landing pages, etc) Must have experience with GoogleAds.

 

Analysis and Reporting

  • Delivers reports from CRM and marketing automation systems on a strict weekly basis
  • Gathers data from a variety of sources within the company to enhance campaign reports
  • Builds a variety of reports including campaign close-out decks, dashboard or other reports
  • Assists team members with complex analytical and ad-hoc requests as needed
  • Communicates campaign results and analytical findings effectively to sales, upper management, customer success and product teams.

 

Targeting 

  • Translates campaign and business goals into actionable customer targeting and segmentation strategies to drive campaign performance
  • Develops a deep understanding of segmentation schemas
  • Conducts data segmentation against email database (within the CRM and marketing automation systems) to create targeted lists for each email campaign deployment.
  • Develops targeting strategy
  • Develops a database growth strategy using Synthio app.

 

Collaboration

  • Collaborates with internal and external team members to scope and build campaigns
  • Partner with marketing team to optimize template design and content
  • Builds relationships quickly with team members, working effectively across departments; develop cross-channel communication strategy
  • Delivers requests on a timely basis against agreed upon delivery dates
  • Communicates project status regularly, in an organized and timely manner, to stakeholders across the organization
  • Recommends and implements email best practices across the organization
  • Assists in campaign meetings including kick-off, project status, and campaign close-out meetings

 

Project Planning

  • Identifies and documents campaign requirements
  • Creates project plans, building out project timelines for each campaign and communicating it to sales
  • Identifies assets and resources needed for each campaign
  • Implements effective quality assurance processes to minimize mistakes and errors

 

Qualifications

  • Bachelor’s Degree in Marketing, Communications or related field
  • Minimum 3-5 years of hands-on e-mail, on-line or database marketing experience, with a focus on marketing operations and analysis
  • Demonstrated experience in deploying email marketing campaigns using a Marketing Automation Platform and
  • Demonstrated experience in maneuvering through a CRM system (Salesforce.com experience REQUIRED).
  • Power user of Excel for in depth reporting REQUIRED
  • Ability to deliver projects on time and error free. Good collaboration skills.
  • High energy with the ability to juggle multiple priorities under pressure and tight deadlines in a changing environment
  • Experience in technology industry of B2B industry strongly preferred

 

Competencies/Skills

  • Email marketing
  • Marketing Automation
  • Data Analysis and database cleanup
  • Project management
  • Digital marketing
  • Database marketing

 

Technical Systems

  • Strong SalesForce.com experience required
  • Total mastery of at least one of the following: Pardot, Eloqua, Silverpop, Marketo, Responsys (Pardot strongly preferred)
  • Strong background with web analytics tools, google analytics, etc
  • Skilled in data analysis, and reporting results and presenting analysis

 

Join the Team! Send your resume and cover letter to Careers@Synthio.com.

Marketing Coordinator

Project Planning/Management

  • Coordinates all tasks, deadlines, engagements, initiatives, campaigns, etc.
  • Manages all project timelines and task lists to ensure all deadlines are met and that all team members understand their contribution and responsibilities for each project
  • Works closely alongside each team member to gather all necessary assets for campaign success
  • Inputs all tasks into online task management software and monitors it daily, adding new tasks and checking off completed tasks
  • Organizes all tasks and projects for the weekly marketing meeting
  • Updates any/all calendars as necessary
  • Enables the sales staff by providing internal and external collateral, market trends, charts, reports, articles, etc
  • Updates job knowledge by participating in educational opportunities; reading trade publications
  • Accomplishes organization goals by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.

 

Analysis and Reporting

  • Works closely with the Demand Generation Manager to prepare and deliver marketing reports by collecting, analyzing, and summarizing data
  • Monitors budgets by comparing and analyzing actual results with plans and forecasts
  • Researches competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising; maintaining a research database

 

Promotion/Events

  • Keeps promotional materials ready by coordinating requirements with graphics department; inventorying stock; placing orders with vendors; managing vendor relationships; verifying receipt and quality
  • Organizes trade show plan by identifying, assembling, and coordinating requirements; developing schedules and assignments; coordinating mailing lists
  • Keeps all tradeshow deadlines in an organized calendar and/or in the online project management software
  • Ensures that Sales is informed and educated on each tradeshow, the organizers, our internal plan of attack, email workflows, etc
  • Point contact for tradeshow organizers
  • Develops comprehensive tradeshow schedule for each sponsored tradeshow
  • Books appropriate hotel rooms and flights for tradeshow staff
  • Organizes all promo items and collateral and may be needed at several events for booth setup/teardown/staffing/etc

 

Qualifications

  • Bachelor’s Degree in Marketing, Communications or related field
  • Minimum 1-2 years of hands-on experience with marketing, preferably in the technology industry or in B2B marketing
  • Ability to deliver projects on time and error free. Good collaboration skills.
  • High energy with the ability to juggle multiple priorities under pressure and tight deadlines in a changing environment

 

Competencies/Skills

  • Project management
  • Extreme organization
  • Close attention to detail
  • Email marketing
  • Marketing Automation

 

Technical Systems

  • SalesForce.com experience preferred
  • Beginner knowledge of at least one of the following: Pardot, Eloqua, Silverpop, Marketo, Responsys (Pardot strongly preferred)
  • Strong background with web analytics tools, google analytics, etc
  • Strong Microsoft Office skills

 

Join the Team! Send your resume and cover letter to Careers@Synthio.com.

Director of Channel Development

Responsibilities include:

  • Hunt for new Channel Partners for Synthio, including B2B Agency, Managed Service Providers, Application Service Providers, and OEM business intelligence platforms.
  • Drive new incremental ACV channel revenue through existing Agency, MSP, and ASP partners.
  • Meet or exceed assigned monthly and quarterly quotas for new opportunities, booked ACV revenue
  • Customer Focus: Manage and optimize the overall customer experience
  • Professional Development: Demonstrate increasing proficiency and skill
  • Leadership, Teamwork and Planning: Mobilize and effectively run virtual meetings that provide Customer Focus
  • Demonstrate knowledge of the customer’s business and its competitive landscape
  • Identify Synthio’s solutions that address customer’s needs and lead efforts to sell such solutions
    Compellingly communicate Synthio’s capabilities to address needs that support the customer’s business objectives.
  • Drive solutions, without functional or geographical boundaries
  • Marshal and lead the appropriate internal resources to demonstrating Synthio’s advantages to the customer.
  • Build and maintain relationships with key executives and decision makers
  • Build long-term partnerships and trust
  • Demonstrate thought leadership to the customer
  • Understand navigate customer’s buying process
  • Measure and Communicate Value Delivered to Customer to ensure strength of relationship.
  • Identify, qualify new and expanded sales opportunities to determine their viability and alignment the customer’s and Synthio’s business objectives.
  • Negotiate and close sales opportunities
  • Meet or exceed stated Quota targets
  • Manage, measure and accurately predict Quota outcomes
  • Manage opportunities and transactions to ensure long-term stability and sustainability of book-of-business
  • Internal Business Processes
  • Demonstrate working knowledge and adherence Synthio’s Code of Ethics and compliance requirements
  • Teamwork, Leadership and Planning
  • Assemble, and lead activities of, the virtual sales team defining and presenting Synthio’s solutions to address customer needs.
  • Demonstrate effective time management
  • Demonstrate effective partnering with Synthio’s internal and external partners
  • Demonstrate ongoing personal and professional development and increased proficiency with respect to the following capabilities:
  • Comfort-level around Senior Management
  • Proposal development, negotiation and closing
  • Business and industry acumen
  • Problem solving skill and agility
  • Solution expertise
  • Competitor Awareness
  • Consultative ‘questioning’ and Active Listening
  • Oral and written communications and presentation skills
  • Generally works without consulting their manager.
  • Independent decisions are made daily.
  • Proactively assess, clarify and validate partner needs on an ongoing basis.
  • Establish productive, professional relationships with key personnel in targeted partners.
  • Provide accurate weekly/monthly/quarterly sales funnel forecasts in our CRM.
  • Coordinate closely with the VP of Business Development on new partner target planning and activity.
  • Take incoming calls and responds promptly.
  • Place outgoing calls and emails to partner and channel targets and coordinate nurturing campaigns with our Demand Generation Manager.
  • Utilize sales and management resources as needed.
  • Complete assigned projects or administrative tasks as needed.
  • Complete required training and development objectives within assigned time frame.
  • Complete business plans for target channel/partner accounts as assigned.
  • Work indirect sales pipelines and follows up on opportunities and leads promptly.
  • Ability to qualify prospective channel partners.

 

Candidates must additionally possess:

  • Channel Sales: 1+ year and or enterprise sales experience: 3 -5 + years
  • Bachelor’s Degree or relevant experience
  • Experience in the B2B Information Intelligence industry
  • Knowledge of Salesforce is a plus and strongly recommended.
  • Understand how to navigate and use online Demo technologies such as Webex.
  • A hands-on, sales-focused and creative mind set with a passion for building relationships, engaging audiences and driving business results.
  • A self-starter attitude with an ability to stay on task and work with minimal direction
  • Familiarity with/ experience using a CRM and/or marketing automation system (Eloqua, Marketo, Pardot, Salesforce.com, Siebel or Dynamics).

 

Join the Team! Send your resume and cover letter to Careers@Synthio.com.

Director of Enterprise Sales

Responsibilities include:

  • Guiding Enterprise prospects through the Synthio journey. This position must be perceived by the customer as being both customer centric and solutions oriented
  • Candidate must be comfortable calling on Marketing and Demand generation leaders in Enterprise size organizations. Account based cold calling strategies and solution based selling strategies are a plus for optimum success selling to marketers.
  • Customer Focus: Manage and optimize the overall customer experience
  • Professional Development: Demonstrate increasing proficiency and skill
  • Leadership, Teamwork and Planning: Mobilize and effectively run virtual meetings that provide Customer Focus
  • Demonstrate knowledge of the customer’s business and its competitive landscape
  • Demonstrate understanding the customer’s marketing and demand generation processes
  • Identify Synthio’s solutions that address customer’s needs and lead efforts to sell such solutions
    Compellingly communicate Synthio’s capabilities to address needs that support the customer’s business objectives.
  • Drive solutions, without functional or geographical boundaries
  • Marshal and lead the appropriate internal resources to demonstrating Synthio’s advantages to the customer.
  • Build and maintain relationships with key executives and decision makers
  • Build long-term partnerships and trust
  • Demonstrate thought leadership to the customer
  • Understand navigate customer’s buying process
  • Measure and Communicate Value Delivered to Customer to ensure strength of relationship.
  • Identify, qualify new and expanded sales opportunities to determine their viability and alignment the customer’s and Synthio’s business objectives.
  • Negotiate and close sales opportunities
  • Meet or exceed stated Quotal targets
  • Develop, maintain and manage to plans to attain Quota targets
  • Manage, measure and accurately predict Quota outcomes
  • Manage opportunities and transactions to ensure long-term stability and sustainability of book-of-business
  • Internal Business Processes
  • Demonstrate mastery Synthio approved methods and processes for:
    Territory Planning
    Account Planning
    Opportunity Planning
    Forecasting
    Lead to Quote
    Performance Management
  • Demonstrate working knowledge and adherence Synthio’s Code of Ethics and compliance requirements
  • Teamwork, Leadership and Planning
  • Assemble, and lead activities of, the virtual sales team defining and presenting Synthio’s solutions to address customer needs.
  • Demonstrate effective time management
  • Demonstrate effective partnering with Synthio’s internal and external partners
  • Demonstrate ongoing personal and professional development and increased proficiency with respect to the following capabilities:
  • Comfort-level around Senior Management
  • Proposal development, negotiation and closing
  • Business and industry acumen
  • Problem solving skill and agility
  • Solution expertise
  • Competitor Awareness
  • Consultative ‘questioning’ and Active Listening
  • Oral and written communications and presentation skills
  • Generally works without consulting their manager.
  • Independent decisions are made daily.

 

Candidates must additionally possess:

  • 6+ years successful documented experience in B2B sales. Technology, software, marketing or solution based sales is strongly preferred.
  • Knowledge of Salesforce is a plus and strongly recommended.
  • Understand how to navigate and use online Demo technologies such as Webex.
  • A hands-on, sales-focused and creative mind set with a passion forbuilding relationships, engaging audiences and driving business results.
  • A self-starter attitude with an ability to stay on task and work with minimal direction
  • Familiarity with/ experience using a CRM and/or marketing automation system (Eloqua, Marketo, Pardot, Salesforce.com, Siebel or Dynamics).
  • Consultative based sales background is required.

 

Join the Team! Send your resume and cover letter to Careers@Synthio.com.

Solutions Consultant

Responsibilities include:

  • Working closely with Mid Market or Enterprise Sales Directors and attend customer meetings as required to identify and uncover customer business goals, needs and initiatives.
  • Demonstrate the value proposition of the Synthio solution through highly customized product demonstrations
  • Provide technical responses to RFPs and RFIs
  • Become an expert on the competitive landscape
  • Develop and create customer facing collateral and resources to support your efforts as a Solutions Consultant
  • Working directly with marketing and other teams providing insights on efforts.
  • Consistent use of sales approach and techniques based on product or service solutions.
  • Experience in detailed discovery and business process analysis
  • Ability to organize and manage multiple priorities
  • Strong problem solving abilities with the ability to clearly understand a client’s business problems and create and demonstrate solutions to those problems
  • Strong impact and Influence skills

 

Candidates must additionally possess:

  • 1-2 years of B2B solutions consulting or pre-sales experience, preferably in on-demand/SaaS business environment.
  • Advanced proficiency in Microsoft Excel, and other Office 365 applications.
  • Experience selling CRM, MAP, (Eloqua, Marketo, Pardot, Salesforce.com, Siebel or Dynamics) and/or other relevant marketing software a plus.
  • Ability to manage time effectively, work independently and be self-motivated, possess high energy and a positive attitude with good organization skills.
  • Experience providing and presenting solutions to customers.
  • Teamwork skills a must, ability to lead and manage resources
  • Strong work ethic is a must, this is a high activity driven position that can lead into significant long-term opportunities within the company.
  • Strong computer skills required, including proficient knowledge of Microsoft Excel and other Office applications; knowledge of Salesforce.com a plus.
  • Understand how to navigate and utilize virtual meeting software solutions.
  • A hands-on, sales-focused and creative mind set with a passion forbuilding relationships, engaging audiences and driving business results.
  • A self-starter attitude with an ability to stay on task and work with minimal direction
  • Must be able to interact and communicate with individuals at all levels of the organization.
  • Strong in-person, phone and written customer communication skills.
  • Ability to prioritize work assignments and shift work efforts based on the needs of the department or business goals.

 

Join the Team! Send your resume and cover letter to Careers@Synthio.com.

Technical Business Analyst

Synthio is seeking an experienced Technical Business Analyst to join a fast-paced development team focused on key operational aspects of our flagship SaaS platform. The Business Analyst is an essential member of a cutting edge agile team that develops cross cutting functionality across our entire product suite. You will work together with some of the most highly skilled software professionals in the business, creating incredibly high quality experiences for our internal and external customers.

The Business Analyst facilitates collaboration across the Development team and stakeholders. This role is responsible for creating detailed product requirements to continuously deliver small increments of production-ready software. The Business Analyst is an analytical thinker with deep domain knowledge, and is responsible for translating business requirements from stakeholders into detailed requirements for the software engineers to implement.

This position demands strong organizational skills and problem-solving expertise, while working with current and emerging technologies, and managing team dynamics. Excellent project management skills, team orientation, flexibility, innovative thinking, accountability, and collaboration are required for success.

This is your opportunity to capitalize on the business analysis wisdom and insight you have achieved!   Our company is growing and our development teams have opportunities providing both challenges and recognition for your successes.

If you feel that you meet the requirements for this role, then we want to meet you!

 

Responsibilities include:

  • Primary initiative is the planning, developing and deployment of new capabilities to enhance the serviceability of our products.
  • Collaborate with business partners at various levels to research and validate functional requirements
  • Engage and communicate with stakeholders and development to clarify cross-functional and cross-domain requirements, and overcome cross-team obstacles to meet the overall organizational goals
  • Create detailed requirements, functional designs, process flows, using Agile methodologies and tools; story writing and validation including conditions of satisfaction
  • Take ownership of the delivery of features and capabilities throughout the development process
  • Perform backlog maintenance through proper story prioritization
  • Review, comment, follow-up and target reported defects and enhancement requests
  • Work directly with customers to troubleshoot issues that are escalated
  • Participate in user meetings to gain understanding of customer processes, ideas and issues
  • Work closely with developers and testers to ensure requirements and functional designs translate to working technical designs, and that test plans and scripts meet customer needs
  • Use best practice risk management, anticipate and assess risks and create mitigation plans
  • Ensure quality, accuracy and completeness of customer release communications including training materials, online help, release notes, newswires, one-off postings, and any other defined customer communication materials

 

Candidates must additionally possess:

  • Must have experience in writing requirements and acceptance criteria on an agile, enterprise software development team
  • Must have experience working in an enterprise-scale SaaS product environment that is deployed to using cloud technologies like AWS.
  • Able to look at the big picture, speculate and conceptualize outcomes and identify trends
  • Superior planning skills with the ability to handle large workload, facilitate the activities of dynamic workgroups
  • Expert knowledge of all phases of the software development life cycle, with an emphasis on requirements elicitation, requirements and design modeling, documentation, communication, org readiness and project management
  • Proven ability to lead diverse groups of resources to solution agreement by leveraging influencing skills to drive consensus
  • Effective communication skills; listening, written and verbal; ability to communicate complex concepts to both technical and non-technical stakeholders
  • Strong customer service skills including the ability to handle difficult or sensitive situations in a professional, timely and thorough manner
  • Power user of MS Excel, MS Word, MS Visio and MS PowerPoint
  • Understanding of contemporary API and architectural concepts (REST, Microservices, etc.)
  • Domain experience with an enterprise SaaS implementation or professional services organization.
  • Experience with SQL
  • Experience using Agile methodologies such as Scrum and/or Kanban
  • Education/Certification/License: Bachelor’s Degree in a business discipline or equivalent combination of education and experience.
  • Travel Requirement:  Limited travel upon request

 

Join the Team! Send your resume and cover letter to Careers@Synthio.com.

Junior Accounting Assistant

The Junior Accountant is responsible for all aspects of accounting including recording Accounts Payable, credit card reconciliation, bank reconciliation, payroll reconciliation, varied office management functions, expenses and generating reports using Excel, Quickbooks or Freshbooks. The Junior Accountant would work directly with the VP of Finance.

If you feel that you meet the requirements for this role, then we want to meet you!

 

Responsibilities include:

  • Responsible prompt vendor communication and reconciliation of statements thereof
  • Works closely with the team to maintain accurate record keeping and clear communication on policies, company financial information and reporting
  • Prepares financial statements for weekly, monthly, quarterly meetings as necessary.
  • Reconciles Accounts Payable and Accounts Receivable
  • Performs bank, invoicing and credit card reconciliation as necessary.
  • Resolves discrepancies quickly and in a professional manner.
  • The Junior Accountant should have at least 1 year of general accounting experience ( preferred in accounts receivable)
  • Prior experience with the invoicing process is a plus
  • Must have a high attention to detail. Exposure to the tech industry is a plus, but not required
  • The Junior Accountant should be a team player, with strong communication skills

 

Candidates must additionally possess:

  • Strong organizational skills that reflect ability to perform and prioritize multiple tasks seamlessly with excellent attention to detail
  • Expert level written and verbal communication skills
  • Demonstrated proactive approaches to problem-solving with strong decision-making capability
  • Emotional maturity
  • Highly resourceful team-player, with the ability to also be extremely effective independently
  • Proven ability to handle confidential information with discretion, be adaptable to various competing demands, and demonstrate the highest level of customer/client service and response
  • Demonstrated ability to achieve high performance goals and meet deadlines in a fast paced environment
  • Forward looking thinker, who actively seeks opportunities and proposes solutions
  • Bachelor’s degree required
  • Proficient in Microsoft Office (Outlook, Word, Excel, and Power Point)

 

Join the Team! Send your resume and cover letter to Careers@Synthio.com.

Business Development Representative

Responsibilities include:

  • Generate appointments and quotes by means of proactive outbound prospecting and lead activity management in an effort to qualify and market our solutions to potential customers.
  • Work directly with marketing to discover opportunities from leads, and set appointments from those leads.
  • Use of strong selling and influencing skills to set up qualified appointments.
  • Consistent use of sales approach and techniques based on product or service solutions.
  • Log, track and maintains customer contact and contact records.
  • Working closely with Mid Market or Enterprise Sales Directors and attend customer meetings as required.

 

Candidates must additionally possess:

  • 1+ years successful documented relevant work experience. Technology, software, marketing or solution based sales is strongly preferred.   Will look at top entry level candidates, so please apply.
  • Strong work ethic is a must, this is a high activity driven position that can lead into significant long-term opportunities within the company.
  • Strong PC skills required, including use of standard MS Office applications; knowledge of Salesforce.com a plus.
  • Understand how to navigate and use online demo technologies such as Webex.
  • A hands-on, sales-focused and creative mind set with a passion forbuilding relationships, engaging audiences and driving business results.
  • A self-starter attitude with an ability to stay on task and work with minimal direction
  • Familiarity with/ experience using a CRM and/or marketing automation system (Eloqua, Marketo, Pardot, Salesforce.com, Siebel or Dynamics) is a plus.
  • Must be able to interact and communicate with individuals at all levels of the organization.
  • Strong in-person, phone and written customer communication skills.
  • Ability to prioritize work assignments and shift work efforts based on the needs of the department or business goals.
  • Ability to manage time effectively, work independently and be self-motivated.

 

Join the Team! Send your resume and cover letter to Careers@Synthio.com.

About the Company

Synthio is a dynamic, award winning startup situated perfectly at the intersection of marketing and technology. The world’s largest enterprise marketers and sales professionals rely on us to feed their funnels by harnessing the power of our real-time Data as a Service solution. From merging non-standard or free-form data into a single usable dataset, to de-duplication, standardization, strategic augmentation, or simply understanding more about your own data through a data health analysis, Synthio meets every data need of the modern marketer. We even have an automated tool that builds your ideal buyer personas and then finds net-new contacts that match the persona in our global database of 320M B2B contacts.

We were named on the INC 500 list of fastest growing private companies 2 years in a row, as well as being a Top 40 Most Innovative Company in GA, and also inducted into the Best and Brightest Companies to work for in GA. Synthio is a clear leader in the technology industry with a forecast of much more success! Our company is a collaborative environment filled with opportunity for career growth, aggressive financial achievement, and a profound sense of purpose.

 

Think you've got what it takes? Come join the team! Send your resume and cover letter to:

careers@synthio.com

What You’ll Get From Us

Casual Dress
Collaborative Environment
Flexibile Work Schedule
Stocked Kitchen
Full Benefits
401k Plan
Unlimited Vacation
Ranked Best Place to Work