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Email marketing isn’t dead, like Arnie’s Terminator, it only comes back stronger

Email marketing isn’t dead, like Arnie’s Terminator, it only comes back stronger

Despite the rapid rise in social media and alternative chat technologies; in 2016 email remained the most popular business channel for marketing communications. This is ahead of other traditional channels incl. outbound calls and direct mail. So clearly still a must-use channel for many businesses; on 1 February MyWorkSpot invited email marketing specialist, Janine Hamilton, from Digital River to give our Maidenhead coworkers a run through the must-dos to use email effectively. 2.

Read the source article at MyWorkSpot

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