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audience-first approach

An Audience-First Approach Today for Revenue Tomorrow: Let Data Guide Your Planning Strategy — Webinar

People aren’t just data. They’re people. They get promoted. They move jobs. Their responsibilities and priorities change. They overcome obstacles and adapt to change.

 

At the end of the day, they’re not just prospects or cells on a spreadsheet. They’re living, breathing people, and successful marketing relies on you treating them as such.

 

As you look back on 2017 and take stock of your year, learning from your success and strategizing how to do better in the coming year, ask yourself if you’re doing everything you can to put your audience first.

 

Chances are, there’s probably room for improvement in your strategy when it comes to putting your audience first as you plan your marketing campaigns.

 

To put your audience first you have to know how to find them. You’ve got to meet people where they are. And meeting people where they are starts with data.

 

Because keeping your audience top-of-mind is so important, we teamed up with Ingram Micro and DemandGen Report on a webinar: “An Audience-First Approach Today for Revenue Tomorrow: Let Data Guide Your Planning Strategy.”

 

Watch the on-demand webinar below and let your data lead the way as you plan your audience-first strategy for 2018.

 

audience-first approach